You need to understand this

  • Experience is no longer a selling point
  • Experience is no longer  the way to demonstrate credibility
  • Your prospective customer really don’t care about your experience

Let me explain


Did you get the error I spoke in the video?  GO back and watch it again, listen you will hear the error I have made

(And its not just the hair – that’s too obvious!!!!)

Just because you have 20 years experience a some modality does not make you any good at what you say you can do.  People want to know you can help them achieve the results they want to achieve.  Prospective client’s are rarely interested in your process or your method – they just want to know “ will this work for me”?


Jo –

PS – Have you heard…….I’m hosting my first ever Live Event on 5 November 2015 in Sydney.  I’m sooooooo excited about this. Registrations are now Open – don’t leave it to long to register as the pre event coaching calls have already been booked and are planned. Click here for all the info.

Pin It on Pinterest

Share This