Unleashing Therapreneurial Magic: The Phenomenon of TheraBundle – with Tamara Howell

In this episode, Jo is joined by TheraBundle founder, Tamara Howell to discuss life as an entrepreneurial clinician, the TheraBundle product she’s created and how clinicians can develop their entrepreneurial spirit. 

Tamara is a UK qualified Psychotherapist based in France with an online international private practice. 

Resources mentioned in this episode:

• TheraBundle 2023

If you know you need more support, please visit my website at https://jomuirhead.com

Transcript

Jo:

Welcome back to the Entrepreneurial Clinician Podcast. You are currently receiving season 2.5, and this could be the only episode of the entire season. This episode is so important and is going to be so powerful. It will quite literally blow your mind. I have the incredible Tamara Howell with me today. She is talking to me from France. I am in Australia. This is the power of the internet, and we are going to be talking to you today about something quite incredible. It is possibly the best entrepreneurial idea I have seen come to market in the last couple of years, and it was done by a therapist. So I’m a little bit fangirling right now. So we’re gonna have a conversation about this. Welcome to the podcast, Tamara. Tell me who are you and what do you do in the world.

Tamara:

Thank you so much for having me. I am so excited that we managed to find a time to speak to each other, finally <laugh>, and actually speak in real time, and not just on the internet asynchronously, which is also fun. But I so appreciate your time and this is really fun for me. So my name is Tamara Howell. I am a UK qualified psychotherapist, and I’m based in France, just south of Paris. And I’m also the host of the TheraBundle, which is a collection of resources, courses, downloads, tutorials, masterclasses created for therapists. And it is available until the end of Halloween.

Jo:

Yeah, we’re gonna get to the TheraBundle because like I said before, when you approached me last year and said, would you like to be a part of this? I was like, what a clever idea. Yes, I’d like to be a part of this because I just wanna experience this clever idea coming to fruition. And then it was just so much more than that. But can you take us back to how did the concept of this thing called a bundle come about? Like, did you magically wake up one day and go, oh, we need a bundle in the world. How did that come about?

Tamara:

Gosh, I really wish it was my own idea. I really wish that suddenly this had popped into my brain and I was the pioneer of bundles. That would be amazing. But I bought a bundle. I was hanging out in the online business space and creating courses and downloads for therapists. And as you sort of get to know other course creators, you see other people’s ideas. And I think what often happens for me is I see people doing something and I think, well, why aren’t therapists doing that? Why can’t we have the benefit of that? And I bought a bundle. The first one I bought was the Powerhouse Moms Business Bundle. And then I bought the Lazy Funnel Bundle from Dharma Jo. And then I bought a few bundles from Elizabeth Goddard. And they’re all really brilliant online business bundles. And I just kept thinking, well, this is so accessible. I can learn everything I need to know about creating an online business. Why can’t I do this with therapists? You know, there’s so many of us that create courses and want to expand our reach and help as many people as possible. I mean, that’s what we’re all in it for, right? And so why can’t we do that together? We are gonna reach so many more people. And it’s true. We do reach so many more people this way.

Jo:

So just as some data two days before the cart opened, I think there were over 2000 people on the wait list.

Tamara:

Yes.

Jo:

Like, that’s phenomenal. We are now talking numbers that most online business people get excited about. So we hadn’t even pressed ‘open cart’ yet. It was like people waiting at the Apple store waiting for the new thing. It’s like, I wanna get on, I wanna get on. And interestingly, for me today, I had someone email me who purchased the bundle through my affiliate link last year, and she said, is it on again? Can you send me your affiliate link? I’m like, woo, that’s a bit cool. So that’s such a great thing that happened for me today.

Tamara:

I love hearing things like that. I’ve had lots of really fun things like that. Like other contributors have told me, oh I got this person from the Bundle last year. They were from my list and they joined the contributors list and, and they bought through my affiliate link this year. And people who are contributors this year, who bought the bundle last year, used the resources to create courses and are now in the bundle, which feels very meta. So lots of little stories like that, but I’m excited that someone got in touch with you and even asked specifically if it was on. That’s cool.

Jo:

Yeah, I think it’s great. So I wasn’t aware of it until last year, so I hadn’t realised that it had happened before. And I was just in. I’m one of those learners that if I’m in it, I’ll take notice. If it’s a course that I get to watch later, it’s gonna sit in my inbox until I delete it <laugh> or until my practice manager gets fed up with it being there and deletes it. So for me to learn and experience what’s going on, and then to be a part of such a truly collaborative community, watching the way that you did this and the way you brought people together and just the amount of work that you put into making sure people like myself know what we are doing. I likened it to this the other day. It was like, you join and become a contributor on TheraBundle and you basically get funnel building coaching for free  <laugh> ’cause essentially you want this to work, right? You want it to work for yourself, you want it to work for the contributors. So if you can reverse engineer a process, which most people can just come along for the ride and then go, wow, that’s as simple as a funnel needs to be.

Tamara:

Yeah.

Jo:

This year you’ve brought together 90 contributors, is that correct?

Tamara:

93 of us. Yeah.

Jo:

93 from all from pretty much all over the world. Do you know what countries you’ve got represented?

Tamara:

Yeah. All over the world. I would say like, we’ve got a couple in Australia, we’ve got you and Dr. Avril Cook. We’ve got me in France. We’ve got some people from the UK. I think Sandra Vandel Lee is also in Europe. We’ve got a few people in Europe, mostly, the States. I would say like 70% from the United States. I’d love to have more people from Australia, a couple of people from Asia. So I’d love to have a more global connection. So yeah, I would say it’s quite heavily US based, but we have definitely got more this year from different places.

Jo:

Yeah. It’s obvious to me. There’s a comradery to being a contributor with this sense of common purpose as well. And I think that’s probably something you intentionally set out to do where you were like, I’m gonna make these people become best friends. Like it’s because it kind of feels like that, right? <Laugh>

Tamara:

Can you imagine if that was the marketing on the contributor page if I was like, you are gonna be best friends with everybody, but <laugh> I think part of that is like the people that you choose and there’s something about the people that choose to apply that choose to participate in TheraBundle that I feel that there’s like very similar values and a very similar intention with our marketing. So I feel that there’s a real sense of lifting each other up, of promoting each other, a real rejection of competition, which is a whole thing that I talk about all the time. That collaboration leads to so much more success than competition. And  that a lot of us have little, like, I’m very competitive, but I reject it and I work towards collaboration. And so I think that there’s a real sense of that amongst people. But people did become like best friends. I was on a live yesterday with two contributors who shared that they actually did become best friends after last year’s bundle, having never spoken to each other before. So I think it’s like most relationships, it’s sort of 50% how we behave in a relationship. So how I sort of express myself with everyone and 50% like the people that you choose to have the relationship with. So the application process is quite thorough. You know, like we ask a lot of questions. We had 170 applications and we’ve got 93 people. I kind of wanted a hundred, so I could say it was a dollar per course. <Laugh>

Jo:

Of course you did!

Tamara:

But we’ve got 93 and I’m happy with that.

Jo:

Yeah. I think that’s fantastic. So I found a way to describe the bundle this year, but I’m curious for you to be able to explain it. Can you explain what is this thing? What is she talking about contributors? A dollar a course, like I can just imagine people’s eyes going bug-eyed in their heads right now. So how do you explain it?

Tamara:

Well, it really depends who I’m explaining it to. <Laugh>.

Jo:

So you’ve got allied health professionals from all over the world who listen to this podcast, so off you go.

Tamara:

Yeah. <Laugh>. So sometimes my explanation for like my six year old is actually like more fun. But essentially how I explain it to professionals is that it’s a collection of independent course creators resources that we put together inside a basket for one week. And we sell an all access pass to the coupon codes for 100 US dollars. We just sell it for the space of one week. Everybody contributes their courses, the stuff that they’re most proud of, the stuff that’s most fresh that they’re using in their everyday work. And we put it together and, and we sell it. And the point of it is to make it affordable, accessible, and for us to meet and come across people that we have never met and come across before. So we do the research for you. So if you want to find out about globally inclusive websites or how to do podcasting or how to start a YouTube channel or maybe something to do with your clinical practice, then we’ve done the research. We find people, we find unique courses and we put them together in this basket. And how I explain it to my six year old is that I’m like a chipmunk and I keep all my courses stuffed in my cheeks and I make a resource bank. And then I’d just go and look up what I need to when I want to. And this is how we make that possible for people.

Jo:

Yeah. It’s great.  I love your commitment this year to inclusivity and accessibility. I mean, that’s an incredibly important message that I think we as health professionals can, it’s not that we become complacent with it, we just take it for granted. And we often can’t see where it’s missing. And there’s so many courses here. I know Dr. Avril Cook from Australia has got a whole how to decolonise your psychology practice. And, and for an Australian to be writing that, given what we’ve had go on here this year, I’m like, oh, I will just buy that. I just want that thing. And then I’ve seen, you know, Uriah Guilford is in there with a productive therapist, and then Julie Harris is in there with all her Profit First stuff. And then I’m like, here’s a resource on how to be an awesome podcast guest. Do you think people might like that as well? And then self care and how to work with this particular client population and how to be child-free and talk to child-free people. It’s so diverse. And it makes me think about things that I’m just not used to thinking about, which for me is empowering. Like, I need that.

Tamara:

Absolutely. People are really excited about it. And I specifically chose the sort of complimentary offer that goes with it from Kirsten and Cable who talks about being an interviewer. And she’s also a podcaster. And so when we chose the courses this year, we really wanted to make sure there wasn’t any repetition. And not that there can be, ’cause we’re all different, but there wasn’t repetition, but that there were complementary courses for people at different stages of their careers. So it could be people who are still studying, yes. People in agency, people who are in placement, people starting their private practices, or maybe later on wanting to build sustainability and expand into diversifying their income streams and creating alternative income streams. And thanks for also mentioning the focus on inclusivity, which I feel like has always been a focus. But I think this year I became braver about asking for help with it. So last year it was a lot behind the scenes and a lot of freaking out that it wasn’t diverse enough and I didn’t know how to increase representation and a lot of sort of talking with contributors about like, oh, I dunno what to do. And this year it’s been sort of following on from that, doing more coaching, doing more, you know work with people in the DEI field also just expanding reach and asking the contributors for help on the application form, saying, can you introduce us to more people? Who would you like to nominate to be in the bundle? And that is actually responsible for creating a more diverse, not just the people who are in the bundle, creating more representation, but creating more diversity amongst the topics because the contributors have connected us and actually vouched for the bundle in a lot of cases. So that’s been really amazing. It’s been a real team effort.

Jo:

I love that you bring that up about the whole, it’s almost like a co-creation experience. Ihad a similar experience with the symposium I ran this year where I kind of feel like I take on all this leadership responsibility and I’ve got this idea and I better bring it to fruition. So it’s up to me to have all the steps mapped out all the way. But isn’t it incredible what we get to learn and what we get to know about when we simply say, who knows how to do this thing? Do you know somebody who could come and speak to us about neurodiversity and how it turns up in our clinic and what we’re not looking out for? And then I remember watching in the Facebook group the respect and dignity that you came in with, do you know this person? Would you like an introduction? This person is awesome. Would you like an introduction? So not only are you getting introduced to these people, but I’m getting introduced to these people going, oh, I need to go learn about her, or I need to go and learn about him, or, I have no clue what that means. I better go learn about that now.

So like you think you might think that you buy TheraBundle and you’re gonna spend a hundred dollars to get 90 courses, but the experience which could be overwhelming, but the experience of itself is even more than that. It’s about the contributors.

Tamara:

Absolutely. It’s kind of like a community, but also the people who bought the bundle, like came along to sign up sessions on Zoom with me, and some of that turned into coaching and coworking and continuing relationships. I mean, my mastermind is filled with people who’ve been in TheraBundle, and I only started it because contributors in TheraBundle asked like, can you start a mastermind? So there’s an opportunity with TheraBundle that I didn’t even know existed. So when you say like, did you kind of do it on purpose to make everyone best friends? Like, I didn’t, but isn’t that such a fun byproduct of a project? Isn’t that awesome? And I really understand what you’re saying about the symposium and it feels like a lot of pressure. But when you start seeing those little bits of magic connection. And when people have already written to us, I don’t even have a feedback format yet on the TheraBundle site, and people have already written to us and thanked us for the resources and told us to pass on their thanks to contributors and that they’re so amazed by it. And it’s really heartwarming and encouraging.

Jo:

So I’m so grateful that you brought that up because it would be easy for marketers or people who have been in the industry, especially the online marketing industry for a while, it’d be a little bit jaded. You know, you’re getting 90 courses for a hundred bucks. This has gotta be some sort of bro marketing scam or sham <laugh>. And I wanna speak into that because I get asked about different marketing tactics all the time. Number one, I wouldn’t participate in it if it was like that. <Laugh>, so how do you respond? How would you like to respond to somebody goes, oh, it’s just marketing material. You’re just gonna get, your inbox is just gonna be flooded with nothing but email newsletters and people trying to sell you stuff all the time. What’s your response to that potential objection?

Tamara:

My first response is always, listen, my emails are really good. Do you want them in your inbox? <Laugh> We write really good emails. The hard point is we’ve all learned from copywriters, we’re all studying this stuff. We write good emails. No. I think that’s a valid question. And I think there’s different approaches to that. I always think about my buying decisions. Like I can either spend money or I can spend time. And this opportunity is a way to save money, to increase the affordability of access to all of these courses. But it will cost some time to sign up for the courses. You know, you will want to put aside, if you want five courses, maybe you’re gonna need 20 minutes or half an hour to sign up for them, put the coupon codes in, tidy up your inbox. If you wanna sign up for 20 of them, maybe you wanna put an hour aside and come to a coworking session with us. So I do think we have to be realistic about things like, is this gonna cost me time or is this gonna cost me more money? I mean, potentially you can hire your VA to sign up for the course. I know loads of clinicians and people do that as well.

Jo:

That may be me.

Tamara:

Right. That’s a valid approach. So we’ve tried to take care of some of those things. So we’ve tried to make the access really easy. We have these bundle study club, I call them sign up sessions on Zoom, so that we can help people can come to me. I know all the offers now ’cause I’ve stalked all the contributors. And so you know, people can come and say, listen, I’m new in private practice, or I’m ready to start. I’m ready to create a course. Or I wanna start a podcast, or I want to build a group practice, and I’m gonna be able to tell you five or 10 offers that are related to that.

And so we’re available for that. We can help people with their choices and we can help people with creating the resource bank. And there are different ways of organising it. So we give people a free spreadsheet so they can sort the spreadsheet and check off what they want to go and find. And they can follow all the contributors on social media. I’ve got all the links nice and tidy for you and things like that. So there’s all these things that we’ve put in place to try to make it as neurodivergent friendly as possible. I’m the same, that we can get a bit overwhelmed by lots of information. So we just wanna make the signup process easy. We wanna make the community as easy as possible and also take into account that it is a lot of information. There are a lot of resources. I mean, it’s pretty amazing that we have so many resources. So I think it’s a bit like we can’t like we can’t make it any quicker than we’ve made it essentially. But I also think there’s a benefit to taking time to choose and to looking at the offers and to being intentional around our bundle buying. And I’ve bought bundles in lots of different ways. I’ve been like a download everything for later and I’m just gonna get these five because they’re worth more than the price of the bundle. So I’ve done all those different things and I think it’s a valid approach just for people to decide how they wanna do it.

Jo:

Absolutely. And you won’t know that until you’ve had a chance to experience it. Right? So I just wanna help listeners be really clear. So this is the way I explain it. So I want you to imagine you’re standing at the door of the best therapist, clinical intervention, self-care store ever. And it’s bolted shut. Right now the price of admission to the store is about a hundred bucks, right? About a hundred US dollars. We just need to be clear about that.

Tamara:

Yeah.

Jo:

A hundred US dollars. So it’s per 130 Australian dollars. And goodness only knows what it is in Euro and Pound, but we don’t need to do math. So you are standing at the door and the price of admission into this store is your hundred bucks. But once you get inside anything and everything that is on the shelf, you can put it in your shopping basket. You don’t pay anymore once you’re inside the store. That’s it. But not only that, you’re inside the store and you’re putting all these things in your basket, then you can go and sign up and go, Hmm, I need somebody to help me organise this. I’m gonna go and sit in Tamara’s School of Learning how to implement stuff. And she’s actually gonna sit there and help you work out how to get organised, how you’re gonna put this stuff together, how you use a coupon code ’cause there’s no such thing as a stupid question in Tamara’s world. She’ll go, this is how they work. So again, the price of admission for this experience is just incredible. Both as a contributor, but also as a participant. And I think in time what you’re gonna see happen is you’re gonna get more and more people who are waiting for next year’s bundle. Like the lovely lady who turned up in my inbox today. Now did I see that there’s a physical therapist in this year’s bundle as well? Do you wanna talk to me about her offer <laugh>.

Tamara:

About Megan Erlich about the ergonomics program?

Jo:

Yes.

Tamara:

Wow. She’s so amazing. She was one of the first. So the first couple of applications that I had were from Emily Rumble, whose course is about bibliotherapy. And I just knew like, this is gonna be epic as soon as I got Megan’s. Which is about ergonomics. So many of us sit in our chairs, staring at our computer screens all the time whether we’re working online in clinical practice or creating online businesses. I mean, it’s really problematic. I’m constantly complaining about my hip <laugh>. And so I was really excited. In fact, somebody actually asked me when I was creating the bundle, they said, can you find somebody who can teach me about posture and who can help me with my back ache? And I said, well, I’ve already got one for you. And I think there are lots of offers like that. So there are lots of great business offers, but there’s also really interesting offers that take care of our whole self as well.

Jo:

Yeah. I was really excited when I saw that it was there because how many times have we been somewhere in a community and people have gone, what’s the best chair? And I’m sitting here as a rehabilitation counsellor going, the chair’s not the solution. <Laugh> I’m so, so sorry. But the chair is not the solution.  And now that we’ve actually got somebody who’s credentialed and qualified and has expertise to talk to you about that, you’ll understand why the chair is not the solution. Chairs are there to make you feel comfortable. They’re not the solution to your back pain.

Tamara:

I love those posts though. I love those posts. So funny. It’s as if we all need the same chair as well. <Laugh>

Jo:

Yes. And when you don’t know what you don’t know, which is another reason why this thing is the bundle is so powerful because, as I alluded to earlier, it highlights for me what I don’t know yet. It highlights for me some of those new ways of thinking that I wanna become. I don’t wanna become old and stale and boring and grumpy. I actually wanna know how to do this work in today’s world and reach more people and still keep myself healthy. But also contend with the fact that we had this thing called a Pandemic not so long ago. And we absolutely we now live in a world where civil unrest is kind of the norm. It’s not a once in a lifetime event. Like I wanna learn how to do that.

Tamara:

Absolutely, that’s also a really good point about the contents of the bundle. You know, it’s not like a conveyor belt. We haven’t sort of dragged things out from the back cupboard for 10 years. These are all resources that are freshly created that are post pandemic creations. And I think that does make a difference. You know, our world is different and the resources that we need are different.

Jo:

Yeah. Absolutely. I’m right there with you. And we can’t pretend that everything’s gonna go back to the way it was <laugh> ’cause  it’s not.

So I wanna ask, and you might wanna shut me up here, but what do you get out of this? Like financially, but also professionally? What do you get out? Like does this thing make you money? Or is it a loss leader?

Tamara:

Yeah. That’s such a great question. And nobody ever asks me actually. I don’t know why nobody ever asks me. And it’s actually kind of speaks to your earlier question about people who may feel like, well, is this a bit of a scam? You know, is this like an MLM? Like, what’s going on? Because I do think that what the contributors and what the host gets out of it is important from the experience. So just briefly about the contributors, I think we’ve shared about how it’s a great community and people meet each other and it’s a wonderful way to connect with other people. And also contributors can earn revenue by sharing their affiliate link. And what contributors do is they give the course for free as a leap of faith with the possibility of possibly earning some revenue and getting to meet people. So it’s a real trust exercise essentially.

So that’s the benefit for contributors. And they share that money with me. So what I do is I take care of the backend, which makes it sound very simple. But what we take care of is the tech. We take care of the application process and take care of the contributors this year in order to increase accessibility. We also did a lot of tech support. And so there are more people who are very new to online business who are creating their businesses. And that’s really important for us to support people who have big audiences and established audiences, but also to support people who are new and coming up and to elevate their voices as well. So for me personally, I mean, I like being a party host. I like having people over, I like making sure that the vegans have their vegan cake and that the gluten-free people have their gluten-free food and that everyone enjoys the music and things like that. And it’s really cool that I get to do that internationally. That’s really fun. I love that I’ve connected with people, especially during the pandemic. A lot of people you know, abroad like us, also people in the States I’ve made friends with. And so this is a really great way for me to showcase people’s work. I didn’t know whether I’d make any profit when I put money into it last year. So it was also a leap of faith. I sort of set myself a budget and then I just kept going with it and I kept hoping that it would be okay. And then we made a profit. So the contributors, some of them also made profit, but yeah, we did make profit last year and then I ploughed a lot of that profit back into this year, <laugh>

Jo:

Fantastic.

Tamara:

And this year what we did was we actually went to two in-person conferences to present exhibit the bundle. So we experimented with promoting the bundle in person, a digital product in person, and I guess we’ll see whether there are results from that, because we had people signing up to the waitlist at those events, and we’ll see whether those convert into sales. Some of those decisions have been good. Facebook ads not so good. <Laugh> not a good decision so far. That feels a bit like I’ve chucked money down the drain. But the rest of it, I don’t know how this year will turn out. I mean, last year was profitable. I hope that this year will be profitable as well. And I’ve got a bigger team this year as well. So another benefit is I’ve actually managed to hire more people and work with more people contractors. And we’re all mums, we’re all responsible for income in our household. I’m a solo income provider in my household. And so that’s been really cool as well. Like to build a team of people and we’re all sort of working weird hours and be able to run this project with different people’s expertise. That’s also a massive benefit of being able to do that.

Jo:

I had no idea about that. I’m just completely blown away by that right now. I don’t often get stopped for words, but you stop me for words right there. What an incredible legacy to have built around building this team of something that’s incredibly powerful, but filled with women who might have kids who are probably young children who need genuine flexibility around their working and collaboration. Wow. Not trying to get teary about it at all. So I’m gonna answer the question from a contributor point of view. Did I make money off the back of the bundle? Yes. Last year, yes. It was by far the biggest lead generation activity I participated in 2022. By far, by far.

Tamara:

That’s so exciting.

Jo:

Yeah. Now I thought too much. So the affiliate fees are fun. There’s nothing more fun than waking up in the morning and seeing your inbox inundated with cha-ching, cha-ching, cha-ching. But like when push comes to shove, like that’s nice icing on the cake. But for me to have a list of people who think your stuff is worth my time and attention. And then I get to engage with them and nurture them and talk to them. And I had three of those people turn into high paying coaching clients last year.

Tamara:

That’s so awesome. That’s fantastic.

Jo:

Yeah. And I think it’s important that you get to know that. Like, so for me, it was a list building exercise, but the fact they turn up ready to, to put money down, like big money down.

Tamara:

<Laugh>. That is so awesome. I think that is one of the benefits for buyers of the bundle is that you get to meet so many people. So people might say, oh, I’m gonna get loads of emails. And I’m like, yeah, you’re gonna be able to tell really quickly who you wanna follow <laugh>, and who you wanna work with. And actually the coach that I’ve spent the most money with, I met through a bundle. She put a really high value offer into a bundle. So I downloaded it first because it was like a $500 offer or something. I downloaded it first and I think I signed up to her mastermind maybe two weeks later, and it cost me thousands of dollars. And I met her through a bundle. I never would’ve come across her any other way. So I think meeting people is a massive benefit. I don’t think that list building is a dirty word. You know, I think we gotta do creative things to meet more people and to get the chance to connect with the people we’re gonna make a difference with. AndI really appreciate your enthusiasm about the model and about participating. And I wanna say, one of my favourite moments of last year was waking up to a Voxer message from you encouraging me and being so lovely and just so reassuring about the experience of the bundle. And I honestly woke up and cried when I heard that message. It was so lovely. So those are the moments that really make the bundle amazing for us.

Jo:

Yeah. They really are. So if anybody has got questions about the bundle, like seriously, just go to your search engine and type in TheraBundle. Or alternatively, come stalk me and Tamara on Facebook, Instagram, you don’t like LinkedIn. I’ve ignored LinkedIn. Or you can find us on our <laugh> on our websites. And seriously, you can’t miss <laugh>. You just can’t miss the word TheraBundle. And if you choose to purchase through my link, I am going to get a proportion of your fee. I just wanna be upfront about that because that is how Tamara wants to honour me as a contributor to be able to provide something of really great value to you. So talk about owning our worth in this environment. You’ve done a great job with that.

Tamara:

Thank you. It’s also a way for people who follow you to honour you and your work and creating a podcast and, and doing all the stuff that you do for the community. I think it’s such a great way for them to be like, oh yeah, I’m gonna make sure that everybody is compensated here and people have contacted me. My first email that goes out about the bundle to my list says like, the subject heading is, do not buy the bundle from me. Go and find a contributor. Support the contributors, I want them to have a good experience. I want them to earn revenue. It’s not all about that, but I definitely want them to have that as a bonus. So I think it’s also sometimes we feel like, oh no, like I’m making some commission. But actually I think people who buy the bundle want contributors to earn money for this.

Jo:

So Tamara, where is the favourite place that you like people to come and connect with you? If we were to  give a thousand people the opportunity to connect with you, where would we send them?

Tamara:

Well, not LinkedIn, <laugh>, that’s all I can tell you. <Laugh>, not LinkedIn. Anywhere else. <Laugh>. I’m also not on TikTok, <laugh>. I’m in my forties, you know, Facebook, that’s, that’s where we like to hang out. <Laugh> Facebook is the place. Yeah. So Facebook or Instagram, those places are connected. So people can follow TheraBundle or me. But I really want them to follow the contributors. And that’s how I connect. That’s how I find people.

Jo:

Yeah. That’s wonderful that you’re very generous and I wanted to be generous back to you and share this experience with you and with a wider audience. So we look forward to seeing you in TheraBundle community and we look forward to next year’s TheraBundle because it’s only gonna get bigger and better. ’cause we’ve gotta get to a hundred, right? We’ve gotta make it a dollar a course. You’ve given me a goal now, like you are competitive. I’m so Goal-driven. It’s like, who do I know who needs to be in the bundle? <Laugh>.

Tamara:

So look out. I keep joking that I’m not doing it next year and I’ve already had six applications for next year. <Laugh>

Jo:

Yeah. Don’t do that to me. <Laugh> Tamara, it’s been wonderful having you on my podcast, the Entrepreneurial Clinician Podcast. I look forward to sharing this episode with the rest of the world. Thank you so much for being with me at this bizarre time of the day night. Who knows what it is? That’s why we’ve got the blinds closed. <Laugh>. And for everybody listening, go be your awesome self.