From the Desk of Jo
Before You Ask for Funding, Find the Problem You’re Actually Solving
A good cause and a sustainable business model aren’t automatically the same thing. A real conversation about turning a donation-based idea into one businesses will actually pay for.
Not Every Good Idea Is a Good Investment)
Recruitment and retention pressure is pushing clinic owners toward new programs and initiatives fast, but a good idea still needs a defined return before it gets a green light.
Every Planning System I Tried Before This One Taught Me What Was Missing
I’ve tried more planning systems than I can count. Most of them made me feel motivated for about a day. Here’s what all of them were missing — and what I built instead.
What Do You Do When Your Quarterly Plan Doesn’t Match Your Energy?
When your quarterly plan stops matching your energy, the answer isn’t to abandon it — it’s to use it differently. A personal, evidence-informed look at planning through fluctuating capacity.
The Five Reports I Took to Hawaii
I once packed five client reports into my suitcase for a trip to Hawaii — half on holiday, half still bracing for a phone call. The fear wasn’t really about losing a client. It was about not yet trusting what I’d built. Here’s what actually changed.
Can I Tell You Why I’m in Bali?
I’m writing this from Bali, four weeks in, and my whole body has finally unclenched. It’s taken years to get here without guilt sitting underneath it. Here’s how I built up to it, and why capacity matters as much as capability.
The Plan Isn’t the Point
I take about eight weeks off a year, deliberately, in twelve-week sprints. Most people assume that means my business runs itself. It doesn’t. It means I built rest into the structure — and it started with one four-day weekend, not a whole new operating system.
When Adding More Makes Your Business Heavier, Not Lighter
When you feel stretched, the instinct is to add more — another offer, another hire, another idea. But adding rarely reduces the weight. It just shifts it. Here’s what leverage actually means.
When the Business Only Works Because You’re Carrying It
There’s a stage in business no one really prepares you for — everything looks like success from the outside, but every decision still comes back to you. If the business only works because you’re carrying it, that isn’t scale. It’s centralisation.
Successful Doesn’t Mean Free
There is a question I find myself asking health professionals more and more often: If your business stopped tomorrow, could it function without you?...
Successful Doesn’t Mean Free: What I Learned About Leadership the Hard Way
Recently I had the privilege of being interviewed by Megan Walker for the very first episode of her new HealthCare Thought Leaders Show. The...
The Future Belongs to Those Who Are Ready for Change — Not Just Fast at It
The future belongs to people and organisations who stop asking, “How do we change faster?” and start asking, “What makes us genuinely ready to...
