From the Desk of Jo
Why Your Marketing Sucks
So you’re pretty great at what you do. Being a health professional, you have some pretty admirable clinical skills. You worked hard for your degree....
Don't Be So Beige if You Want to Be Heard
How many marketing and advertising messages do you see every day? A dozen? One Hundred? Nope. Try 20 000. How much of that content do you actually...
How a $2 Pencil Cured my Burnout
Okay, that title was deliberately provocative. Being a health professional myself, I am always wary of discussing "cures" with my clients - I'd...
The Cost of Burnout
Hello Fabulous Health Practitioners, I've spoken about managing burnout before in a previous post. But something I want to explore today is the...
Evidence-Based Practice Begins With You
Hello Fabulous Clinicians, When I say "Evidence-Based Practice", what comes to mind? Perhaps.... Facts Research Statistics Objective Information? I...
Relationship Marketing: The Final Tool to Turn Your Ideas into Money
Hey Fabulous Health Professionals, I hope you've been following my 3-part series on how to go from a great idea in your private practice to actual...
Manage Your Perfectionism to Turn Your Ideas Into Money.
Welcome back fabulous health professionals. If you haven’t read my first of 3 posts about how to get that idea out of your head and into your...
The 3 Tools You Need to Turn Your Ideas into Income
Hey fabulous health professional, I had the opportunity to chat with an incredible health practitioner last week. He has a double degree in both...
You Don't Need to Build Your Practice Alone – And You Shouldn't!
The thing about private practice is that you can feel so isolated at times. I know I did. And I so often felt that I needed to do it all myself - to...
Do You Make These 5 Mistakes in Private Practice?
My clients ask me every day what they need to do in order to take their business to the next level. Often these questions are about external things,...
Be Yourself.
Be Yourself. The final life hack in the series is a simple one, but we often forget it in the haze of professionalism and necessary boundaries we...
Do More of The Work You Love The Way You Love To Do It
There is this wonderful moment when we as clinicians in private practice realize that we can do more of the work we love the way we love to do it....





